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How Sunrise uses advertising on the mountain to arouse emotions and impress its target group

 

"The OOH campaigns in the mountains are a complete success and fit perfectly with our long-term market strategy. In the mountains we meet with the greatest sympathy of the customers, which is reflected positively on the brand. Our motto "Dream big. Do big." can be experienced in a radiantly beautiful setting with APG|SGA's mountain products."

– Andreas Jäggi, Senior Marketing Manager, Sunrise

 

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Ramseier reached their target audience, focusing on Time-/InformationBoards and pole advertising

 

"Our slogans "Grab a hanger" and "Enough juice for the steep slope?" unfold their full effect and touch the target group on an emotional level, while presenting themselves perfectly in the advertising space of the mountains and remaining permanently anchored in the memory."

– Evelyn Kafka, Head of Brand Management 

 

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From analog to digital: Toyota's broad media mix reaches the target group sustainably

 

"The mountain landscape provides an ideal backdrop for our bZ4X campaign. Under the dreamlike conditions, our advertising message remains positively associated and reaches a good-humoured audience."

– Anita Gerber, Head of Marketing & Communications, Toyota AG 
 

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    • Breathtaking advertising presence in the Swiss mountains

    Skiing, snowboarding, sleigh riding, cross-country skiing or snowshoeing – there are no limits to winter fun in the Swiss mountains. This not only attracts nature enthusiasts from the region, but also makes the Swiss Alps a popular holiday destination for an international audience. Benefit from this popularity and present your brand where it will be seen.

    APG|SGA's diverse range of analogue and digital advertising spaces offers you exclusive and innovative advertising opportunities. Whether on an unmissable BigPoster, an impressive Cube, the optimally positioned F12P, in the middle of the slope information on the Time-/InformationBoards, or on the strikingly eye-catching PylonPosters at the lifts – you will ensure the wow effect. Secure your desired space now until calendar week 40 (including delivery of print data).

    Vorschau Whitepaper Marken DE


    Convincing arguments for advertising in the mountains at a glance. Simply fill out the form below. You will then receive the download link to a white paper.

    Great brands deserve great visibility
    Discover successful implementations by existing customers and be inspired.

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    Sunrise
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    Ramseier
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    Toyota

    Convincing offers at a glance

    Our sales team will be happy to advise you personally.

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