On 16 October 2023, the starting signal will be given for the booking opening of the outdoor
advertising year 2024.
The OOH Year 2024 convinces with even more flexibility, a new format with a “wow effect” in public transport and existing digital jewels distributed in prime locations throughout Switzerland.
From 2024, we offer you even more flexibility. Rail ePanels can now also be booked flexibly in the "Primetime morning", "Shopping", "Primetime evening" and "Evening" time slots at the
Big6 − Big10 stations (Biel/Bienne, Lucerne, Winterthur, St. Gallen, Lugano).
In the new year, you can also benefit from attractive DOOH specials with maximum reach. The new Profitline City ePanel includes 15 cities and a total of 149 screens. With an attractive CPM of CHF 4.15 and the smallest booking unit of 7 days, the offer can be booked from CHF 35'000.
In order to offer you more design options and even greater visibility, there is now the option of booking the TrafficBoard Plus. The new format is a combination of the existing longitudinal roof format and the TrafficBoard and is available at transport companies in various larger Swiss cities.